Riya was first recognised as a model when she performed in Falguni Pathak's music video Yaad Piya Ki Aane Lagi at the age of sixteen. Since then, she has appeared in music videos, television commercials, fashion shows, and on magazine covers. She has been a heartthrob sensation throughout India and is known for her gorgeous smile. Riya has worked as an activist and appeared in an AIDS awareness music video with the aim of dispelling popular myths about the disease. She also helped raise funds for pediatric eye-care. Riya has faced controversies such as a MMS clip with actor Ashmit Patel, her semi-nude photograph on photographer Dabboo Ratnani's annual calendar and her on-screen kisses in a conservative Indian film industry.
